APE the book

The Storytelling APE (Book Review)

After his release of Enchantment, Guy’s publisher, could not fill an order of 500 ebook copies of the book. The customer had a hard and troublesome experience getting these 500 ... Continue Reading →
Dive Right Suba Diving Picture

Taking the Dive [Rite] Into Content Marketing

If you’re a regular reader of this blog you’ll know how much I like to harp on about brands needing to “own their conversation”. Till this day, it still baffles ... Continue Reading →