Who Is Winning The Browser Story Wars?
TV is changing, in the last few months I have seen much more dynamic adverts wanting you to participate with browser based games or that of the browser itself.
The big players of search ... Continue Reading →
Tales From the Dating Scene: Match.com is Nailing It. Almost.
I love what Match have done with their recent TV ad; the story of real match.com members, Helen and Keith, going on their first date after meeting on the site.
The ad focuses on Helen’s ... Continue Reading →
Evolution of The Brand Protagonist [1950s - Today]
Growing up I was always fascinated by the larger than life characters in advertising. The most memorable for me was the Marlboro Man. I wanted to be him. It was a different age.
For ... Continue Reading →
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